Accessibility statement

Last Updated February 6, 2024

At Clayful, we believe that every child deserves someone to talk to.
That's why we created a mental wellness platform that provides on-demand chat-based coaching for every student. In order to make good on this mission, our focus is on ensuring digital accessibility for every user, regardless of their abilities.

Clayful is committed to digital accessibility

Clayful is designed to support the needs of a diverse range of students. As part of our commitment to providing access for all learners, Clayful uses the Web Content Accessibility Guidelines (WCAG) version 2.1 when assessing the accessibility of our products and services.

Clayful takes the following measures to ensure our products are accessible:

On-demand support:
Through chat-based Coaching, Clayful is able to meet kids where they are through a medium they prefer. Clayful is consciously built as a web and mobile app so it can be accessed on any device, including all school devices. Students have the flexibility to connect with a Coach through any device of their choice, whether it be a computer, desktop, laptop, tablet, or mobile phone. They can also access through their browser, or via the iOS or Android applications. 

Connectivity: Accessibility & equity is in our DNA - and that includes access to technology. Although the pandemic accelerated the shift to digital communication, communities still struggle from a lack of devices & bandwidth. Clayful is chat-based (but not SMS-based), because we know not all kids have a phone number, and we know audio & video require increased bandwidth.

Language support: Students can chat with a Coach in 133 languages using our live translation capabilities, ensuring inclusivity for non-English speakers or those who prefer to communicate in their native language.

Text communication: Text is written at a grade-appropriate level using a visually-friendly font and device-specific accessibility features such as color inverters work in conjunction with our app. Coaches are trained to communicate with kids in a simple format. Long paragraphs and mental health jargon is replaced with simple short sentences and emojis so students can easily read the conversation.

Chat functionality: Clayful’s chat interface is designed for accessibility, including real-time text adjustments, screen reader compatibility, and alternative text for any user interface elements.

Interoperability: The Clayful app is available on web browsers as well as a wide range of tablets, mobile devices, and Chromebooks. We work with districts to place the Clayful app on their launch pad, Chromebook, or bookmark the URL so that Clayful is accessible everywhere. Clayful integrates into a school’s care continuum by escalating kids who need in person support, and acts as the school’s safety net for student’s who might fall under the radar.

Technical specifications

Navigation: Clayful products use consistent navigation methods. Page titles, headings, and labels describe the topic or purpose. Content is presented in the correct reading sequence.

Keyboard shortcuts:
Clayful’s chat interface follows WAI-ARIA guidance in reserving the Tab key for navigation and the Enter and Space keys for selection.

Image tagging & text alternatives: Many images are textually tagged or otherwise available to assistive technology. 

Links: Where applicable, Clayful products contain links which indicate their purpose, in context. 

Speech and hearing alternatives: Conversations with a Clayful coach do not contain any features that require user speech or hearing.

Text-to-speech: Students can leverage text-to-speech functionality, ensuring users with speech impairments or those who cannot type can easily convert their speech into text within the app and website.

Display attributes: Clayful’s application does not override user-selected contrast and color selections and other individual display attributes.

Screen reader support: To ensure the best possible screen reader support, we recommend the following:
       - Windows: Use the latest version of Google Chrome, combined with the latest version of Jaws or NVDA.
        - MacOS: Use the latest version of Safari, combined with VoiceOver, which are both built into the operating system.

Feedback and continuous improvement

Accessibility will remain a top priority as Clayful’s offerings evolve; we seek to empower all users with the access to improve their mental health. We regularly review and update the accessibility features based on user feedback and advances in accessibility guidelines.

We are constantly looking for opportunities to build a more inclusive product and ensure we’re operating according to our mission. Please contact us at with any questions or feedback about accessibility.