Last Updated: September 2, 2026
Welcome to the website of Clayful, Inc. (“Clayful,” “we,” “us,” or “our”). This Website Privacy Policy explains what personal information we collect through the publicly available pages of clayfulhealth.com and our related marketing, recruiting, and communications activities (collectively, the “Site”), how we use and disclose that information, and the choices available to you.
This Website Privacy Policy does not apply to personal information Clayful receives from or about students, teachers, school staff, or guardians while providing Clayful’s student coaching service through a school or other educational institution (the “Service”). That information is governed by our Student Privacy Policy. Additional information about our privacy, security, and compliance practices is available in our Trust Center.
Please review this Website Privacy Policy before using the Site or submitting personal information to Clayful. If you have questions, contact us using the information in Section 11.
We may collect personal information that you provide through the Site, our social media platforms, or other communications with us, including:
Identification and contact information. We may collect your name, email address, phone number, organization, role, and other contact or identifying information you choose to provide.
Communication information. We may collect the information included in your communications with us, including your requests, questions, feedback, and other messages.
Please do not submit student information or other sensitive information through publicly available Site forms unless Clayful specifically requests it through an authorized and secure process.
When you visit the Site, we and providers acting on our behalf may automatically collect:
Device information. This may include your device type, manufacturer and model, operating system, IP address, device or browser identifiers, and the browser you use to access the Site. The information collected may vary based on your device type and settings.
Usage information. This may include information about how you use the Site, such as the pages and content you view, links you click, features you use, actions you take, referring and exit pages, and the dates, times, frequency, and duration of your activities.
We may use Google Analytics to help collect and analyze usage information. You can learn more about how Google uses information from sites that use its services through Google’s partner-sites notice.
We may use the following technologies to collect information automatically:
Cookies. Cookies are small text files stored on your device. They may be used to recognize your browser, remember your preferences, enable Site functionality, help you navigate between pages, and help us understand Site activity and usage patterns.
Local storage. Local storage technologies, including HTML5 local storage, provide functionality similar to cookies and may store information on your device.
Web beacons. Web beacons, also known as pixel tags or clear GIFs, may be used to determine whether a webpage or email was accessed or opened or whether certain content was viewed or selected.
We may use personal information for the following purposes:
Site operation. We use information to provide, operate, maintain, troubleshoot, and secure the Site.
Communicating with you. We use information to:
Site improvement and analytics. We use information to:
Marketing. Where permitted by law, we may use information to send communications about Clayful news, resources, events, services, promotions, or opportunities that may interest you.
Compliance, security, and protection. We may use information to:
We may use aggregated or de-identified information for lawful purposes. We will not attempt to re-identify information we maintain as de-identified except as permitted by law, including to test whether our de-identification methods are effective.
We may disclose personal information in the following circumstances:
Service providers. We may disclose information to providers that perform services on our behalf, such as website hosting, cloud infrastructure, information technology, security, analytics, email communications, customer relationship management, customer support, and marketing services. These providers process information for us in connection with the services they provide.
Professional advisers. We may disclose information to lawyers, accountants, auditors, insurers, consultants, and other professional advisers when reasonably necessary for the services they provide.
Legal, compliance, and safety disclosures. We may disclose information to government authorities, law enforcement, regulators, courts, or other parties when we believe disclosure is required by law or legal process or is reasonably necessary to protect the rights, privacy, safety, or property of Clayful, our users, or others.
Business transactions. We may disclose or transfer information to counterparties and others involved in an actual or proposed merger, acquisition, financing, reorganization, bankruptcy, receivership, dissolution, asset sale, or similar transaction. Information may also be transferred to a successor or affiliate as part of or following such a transaction.
At your direction or with your consent. We may disclose information to other parties when you direct us to do so or provide your consent.
Clayful does not sell, license, or rent personal information belonging to students, educators, or guardians, and does not engage in, inform, influence, or enable advertising to students. Information collected through the student coaching Service is governed by our Student Privacy Policy.
The publicly available Site is intended for school administrators, educators, guardians, prospective employees and contractors, and others seeking information about Clayful. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the publicly available Site.
Children may use Clayful’s separate student coaching Service when it is made available through a school and the required school and/or guardian consent has been obtained. The Service is subject to separate privacy practices described in our Student Privacy Policy.
Clayful supports schools’ obligations under the Family Educational Rights and Privacy Act (“FERPA”) and acts as a “school official” under FERPA. Schools and/or guardians provide consent required under the Children’s Online Privacy Protection Act (“COPPA”), as applicable.
Clayful does not sell, license, or rent student personal information and does not use student personal information for marketing or other commercial purposes.
If you believe a child has provided personal information through the publicly available Site contrary to this section, contact us at privacy@clayfulhealth.com.
When you apply to become a coach or apply for another role at Clayful, we may collect information you provide in connection with your application. This may include your name, contact information, professional credentials and skills, education and work history, interview information, and other information included in your resume or application.
This information may also include demographic or diversity information that you voluntarily provide. Where permitted by law, we may conduct background checks and receive related information.
We use applicant information to:
If Clayful wishes to use a recorded interview in marketing materials, we will obtain any authorization required by applicable law.
The Site may contain links to websites or services that Clayful does not operate or control, including social media services and other third-party sites.
Information you provide to a third-party site is governed by that third party’s privacy policy and terms, not this Website Privacy Policy. Providing a link does not mean that Clayful endorses the third party or has reviewed its privacy practices.
You should contact the relevant third party directly if you have questions about its privacy practices.
Clayful uses administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, and disclosure.
Information transmitted through the Site over public networks is protected using industry-standard HTTPS/TLS encryption. Clayful also uses access controls and authentication protections as part of its security program.
The student coaching Service uses additional safeguards described in our Trust Center. Those safeguards include encryption of Service Data at rest, multi-factor or two-factor authentication, separation of chat data from identifiable data, and restrictions on access to identifiable student information.
No method of transmitting or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of personal information.
We retain personal information collected through the Site for as long as reasonably necessary for the purposes described in this Website Privacy Policy, including to:
The applicable retention period depends on the nature of the information, the purposes for which it was collected, and applicable legal requirements. When personal information is no longer reasonably necessary, we may delete or de-identify it, subject to applicable legal, security, backup, and recordkeeping requirements.
Student and Service Data is governed by the separate retention practices described in our Student Privacy Policy and applicable agreements with educational institutions. The student-specific retention period should not be interpreted as applying to information collected through the publicly available Site.
Access, correction, and deletion. You may contact us to request access to, correction of, or deletion of personal information collected through the Site. We may need to verify your identity before completing a request. We may retain certain information where permitted or required by applicable law.
To submit a privacy request, email privacy@clayfulhealth.com.
Marketing communications. You may opt out of marketing emails by following the unsubscribe instructions included in those emails. After opting out, you may continue to receive non-marketing communications, such as responses to your requests or notices about our terms or policies.
Cookies. You may be able to manage certain cookies through your browser settings or any cookie-preference tool made available on the Site. Blocking or deleting some cookies may affect Site functionality.
Student information. Requests concerning student information collected through Clayful’s student coaching Service are governed by our Student Privacy Policy. Because Clayful provides the Service on behalf of schools, students and guardians should generally direct access, correction, and deletion requests to the student’s school.
We may update this Website Privacy Policy to reflect changes in the Site, our practices, or applicable requirements.
When we update this Website Privacy Policy, we will post the revised version on this page and update the “Last Updated” date. We will provide any additional notice required by applicable law.
If you have questions about this Website Privacy Policy, our privacy practices, or personal information collected through the Site, contact us at:
Clayful, Inc.
Email: privacy@clayfulhealth.com